YOU GOTTA SQUEEZE IT TO BELIEVE IT.

Whirlpool asks us to re-design and re-launch their innovative laundry detergent.

Role: Executive Creative Director

Lydia Choi, Creative Director

Adam Ridgeway, Creative Director

Phil Morrison, Director

In addition to launching with Laundry court, we re-design the SWASH package and website.

Ed Bennett, EVP, Design

Paul Hudachek, Senior Designer

Ben Hait, Senior Designer

Josh Grubbs, Photographer

All the contents. All the channels.